Internet telephony 2.0

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Which implications the progress on the basis of currently existing internet and telecommunications technology has on our lives, can also be increasingly experienced outside the workplace.

An expert comment by Markus Buchner, Managing Director atms Telephon- und Marketing Services Ltd. If you first mainly came in contact with technological innovations primarily in daily work in the past, many people experience the benefits of new IKT technologies nowadays often in the private sector first. The daily “emission” (in technical jargon) is thus: streaming) of videos and music on mobile phones, tablets and TV devices in many domestic households just as normal as the presence of a refrigerator or a radio. Especially if children and teenagers are present in the household.

Changing the business process
Telephoning via the internet has also made its way into the domestic living room via the the younger target groups. Just one language stay during the summer months is sufficient and mum and dad discover offers like Skype, Google Hangouts or FaceTime. In the office, however, most of us are still facing the traditional telephone system. However, this image is currently changing. More and more, small and medium-sized companies use telephone systems operated in the internet. The reasons for this are diverse. In addition to cost considerations, changes in the business process, in the organisation of the business or in both are a reason. Newly founded companies, which then still expand geographically or product-technologically, regularly show a growing and after some time also a shrinking size of their organisation. They breathe. And precisely in such cases, internet-based solutions show their advantages.

Flexible and cost-efficient
They are available quickly, more cost-efficient in procurement and operation due to scaling effects and they are more flexible when installing as well as removing them. If, for example, the external project partner abroad requires a temporary telephone connection to the domestic business, such a connection can be set up and enabled quickly by means of the telephone system operated in the network. After the end of the project, the same direct call is deactivated again quickly and the operating costs connected therewith are eliminated.
Business telephone service thus becomes more flexible, easier and cost-efficient. As with all “cloud offers”, businesses mainly gain one thing: time, which can be invested into their actual business.